BlogSpeak - A Web Log for Speech Writers

Wednesday, March 09, 2005

Just In Time Speech Writing

All freelance writers know the problem of being in feast or famine mode. Either there is too much work coming in at once or there is too little. Freelance speech writers suffer from the same problem. But sometimes their clients do too.

Let's say a client has a whole slew of speech writing engagements coming up. They have lots of advance notice and on this rare occasion they give you lots of advance notice too. Let's get them to bed early they say and you would like to also.

But there is a problem. Speeches by their very nature are very time and place dependent. Change the locale or the timing and the speech must change too. So if you go too early you soon find you are in re-write mdoe because over the intervening period the logistics of the event have changed. Or there is a sudden policy shift. Or the speaker changes his/her mind re messaging.

The ideal is trying to figure out just in time speech writing where you don't write too soon for reasons stated above and you don't go too late because both you and your client hate scrambling.

It's both a balancing and a juggling act.

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